Micro transactions is mostly a double edged sword for me, and generally companies like EA and others make the experience pretty bad. I have cited Riot Games in my previous post because I felt like their micro transactions made you feel validation for buying that Legendary Championship Riven skin, then getting all future iterations of the championship skin. It was great. They are now not the only ones on that list. In a surprising move, Activision is the next developer to make consumer friendly micro transaction decisions. This is shocking to me since they spent years making their money generating franchise (Call of Duty) filled with devious and downright unethical means to sell sell sell. The most egregious of those being the fact that weapons were hidden behind loot boxes. Black Ops 4 drove me insane with this because I would be so mad that I would be killed with weapons that are very unbalanced and the only way I can get the same weapon is to invest alot of money to roll the dice for it (They have changed this since Modern Warfare was released so that now you only need to grind the game to unlock a previously DLC weapon). Seeing the shitshow Black ops 4 was, you would think Modern Warfare would be an evolution in this. But that’s far from the truth. In fact, I want to throw obscene amounts of money at Activision despite the shaky launch of the game. This is because of the value that their transactions give. The battle pass is very friendly to consumers, providing enough Cod Points to buy it over and over. In addition, the guns which previously were grindfests to get or subject to loot box spam are included as part of the battle pass and one does not even need to play much to get it. To top this off, the items inside of the shop, unlike basically every other game, are bundles. This is important because it allows for cute themes to be applied (like outback relief bundle, or Notice me bundle, as a couple of examples) which promote more buying because you can really customize your entire playing experience to fit a particular theme you want. It also makes it justifiable to put $30 skins on the store because you’re getting more than one thing (with the higher priced bundles, you can get as many as 10 different items (cite)). Overall, the experience is very relieving after my experiences with eariler cods, Fortnite, and of course, Apex. I hope that this becomes the model for future content going forward and becomes sustainable enough to the point where we can get games either for lower prices or for free because the store generates the revenue to tell the exec that this game is worth investing time into making great gameplay wise.